Wednesday, 30 January 2013

Research - Audience Demographics

A - Upper Middle Class - Higher managerial, administrative or professional
B - Middle Class - Intermediate managerial, administrative or professiona
C1 - Lower Middle Class - Supervisory or clerical and junior managerial, administrative or professional
C2 - Skilled Working Class - Skilled manual workers
D - Working Class - Semi and unskilled manual workers
E - Those at the lowest levels of subsistence - Casual or lowest grade workers, pensioners and others who depend on the welfare state for their income

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